Friday, December 18, 2015

What Is Graphic Design

Graphic design can be as simple as a flyer or a letter or as complex as a four-color, two-sided brochure. The graphic designer can work on a freelance basis or for a national corporation or public entity. Regardless of where the work is done and what the final product is, graphic design is a rapidly growing field.


Function


Graphic designers work with printed media, such as text and graphics. They may create eye-catching artwork or embed tables and graphs into financial reports. Some designers also work with design on the web, creating eye-catching websites and web pages.


Considerations


The graphic designer is responsible for creating or choosing the graphics that are paired with text. She is also charged with developing new text forms (new fonts) that will work better with the graphics and message in a document.


Potential for Employment


According to the Bureau of Labor Statistics, graphic designers require a Bachelor's degree; even then, competition for graphic design jobs is expected to be high. Those with the Bachelor's degree and skills in computer design, Web design and animation experience will have the best opportunities for employment.


Geography


Recently, some design firms have outsourced design jobs overseas, thereby cutting their costs. This trend is expected to continue for lower-level technical design employees.


Features


Graphic designers consult frequently with their clients to determine their needs. The details of what the client wants include cultural and social factors; these may extend to the types of ink and paper used.