Friday, October 2, 2015

Making Posters

An effectively designed poster can greatly aid your presentation.


The poster is a very effective tool when used correctly. Whether used as a visual aid for a presentation, or as a means of advertising an event, a good poster is invaluable for getting your message across to your audience. When designed properly and with consideration for a specific purpose, a poster can greatly enhance a number of situations. As with any type of visual aid, many important elements must be considered during the design process.


Instructions


1. Determine the content of your poster and be specific. Common types of content for visual aids include charts, tables, drawings, maps, photographs and other various images. Ensure that you are not overloading the poster with information as it will only make it difficult for viewers to process and understand. Choose something specific you want to express with the poster and focus on it.


2. Choose the material for your poster. Make sure that you choose a color that is pleasing to the eye and does not distract from your content. Extremely bright colors are best avoided in most cases as the intensity of the color will detract from the content you wish to share.


3. Construct your poster, making sure it is large and easy to read. A poster is meant to be viewable from a distance, so make sure that someone across the room can read and understand the content you have displayed. In the case of posters, larger is often better.


4. Display your poster according to its purpose. If it is meant to advertise something specific to passersby, choose a location that will receive a great deal of traffic and features good visibility. Consider the intended audience when selecting a location. If it is likely that it will only be seen by people who would not be interested in the message, find a more effective location.


If the poster is to be used in a presentation, consider the most effective moment to display it. Practice ahead of time to make yourself comfortable with the poster as a part of your presentation, and display it when it is most relevant. If the poster is likely to distract the audience during the rest of the presentation, lay it to the side or cover it once it has served its purpose. Remember, a visual aid is meant to enhance a presentation, not to detract from it.